Monday, January 31, 2011
Yammer Swings Back at Jive with a Survey and Salesforce with a Video (TCTV)
The social enterprise wars are heating up. Last week, Jive's Tony Zingale came on to talk about a user survey that showed quantifiable value his customers were getting from Jive's software and answer why Yammer and Salesforce get the bulk of the industry press. I invited Salesforce's Marc Benioff and Yammer's David Sacks on the show if they wanted to rebut anything said. Sacks took me up on it, bringing his own user survey, a funny video aimed at today's Chatter launch, and some fighting words. All are below.
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